Videos

Discover the new Microsoft Translator

Discover the new Microsoft Translator

1 month ago
What if you could talk to anyone, regardless of the language they spoke? The personal universal translator has long been a dream of science fiction, but that dream is now a reality: Microsoft Translator translates in-person conversations in real time with up to 100 speakers using their own smartphone, tablet, or PC. Speak in nine […]
The Developer Show (TL;DR 051)

The Developer Show (TL;DR 051)

1 month ago
Links: Developing Android Apps: goo.gl/skNhPk Indie Games Contest: goo.gl/arnLiU Android Developer Story: Le Monde: goo.gl/gtLsOj TensorFlow adds support for Windows: goo.gl/MosnOJ Firebase Analytics Data: goo.gl/zkRSgz Google Cloud Platform: goo.gl/D2ONml PowerShell cmdlet: goo.gl/rGxt5C Customer Match: goo.gl/tsvx6T The Developer Show is where you can stay up to date on all the latest Google Developer news, straight from […]
Playtime 2016 – Android development in 2016

Playtime 2016 – Android development in 2016

1 month ago
Android development has evolved to be more powerful and efficient than before. Android Studio brings you speed, smarts, and support for Android Nougat. Firebase’s broad range of cross-platform developer tools can improve your app on Android and beyond. Material Design continues to improve the user experience and increase engagement. From Android Nougat to Vulkan, here’s […]
Playtime 2016 – What’s next for Google Play

Playtime 2016 – What’s next for Google Play

1 month ago
There has never been a more exciting time to develop for Google Play. Learn how we’re helping users discover apps in the right context, creating new ways to engage with users beyond the install, and enabling innovative new experiences on emerging platforms like virtual reality, wearables, and auto.
Playtime 2016 – Why you need to build for families

Playtime 2016 – Why you need to build for families

1 month ago
The majority of the world’s population lives in family-based households. Those with minor children have tablet and smartphone ownership rates that are higher than the general population. These families are more likely to purchase goods and services on their mobile devices, and are more likely to play games. Learn why you should build for families […]
Playtime 2016 – Building for billions

Playtime 2016 – Building for billions

1 month ago
Build apps that work effectively and meaningfully not only for smartphone users today but also for the next billion users who will be connected for the first time in the coming years. Designing for emerging markets, which are expected to drive 80% of global smartphone growth by 2020, means recognizing the key challenges and design […]
Playtime 2016 – Launch smart on Google Play

Playtime 2016 – Launch smart on Google Play

1 month ago
Google Play helps developers build great apps and games, and grow a large user base. Set your app up for success using iteration and experimentation, and hear best practices for soft launch. Adapt your app to different markets through experiments. Learn about increasing your rating, gaining insights from user reviews, and testing your app easily […]
Playtime 2016 – Sustainable growth solves most problems for apps

Playtime 2016 – Sustainable growth solves most problems for apps

1 month ago
Planning and executing a great mobile growth strategy involves a complex set of choices and mastery of many tools and techniques. Should I focus on acquisition, engagement or monetisation? Is internationalisation a good bet or should I focus on partnerships? Which tools and techniques work best? How can I measure the right things and optimise? […]
Playtime 2016 – One game fits all

Playtime 2016 – One game fits all

1 month ago
Customize your game’s experience for different users by targeting them with lifetime value models and predictive analytics. At minute 9:10, learn how these concepts are applied by Space Ape Games to improve retention and monetization of their titles.
Playtime 2016 – Content without code: the power of liveops for games

Playtime 2016 – Content without code: the power of liveops for games

1 month ago
Learn how successful developers keep their games fresh and engaging without updating them. Welcome to the art and science of liveops! At minute 17:45, games developer Creative Mobile share their tips and best practices to run successful liveops.
Playtime 2016 – Promoting your game and growing your user base

Playtime 2016 – Promoting your game and growing your user base

1 month ago
This session helps you to succeed in making user acquisition work again. Learn how to use Google’s latest tools for benchmarking, acquire users through ads in the Play Store and measure your activities with Firebase. At minute 10:45, game developer Seriously share their latest insights and strategies on YouTube influencer campaigns.
Playtime 2016 – App engagement is the new black

Playtime 2016 – App engagement is the new black

1 month ago
As the app marketplace constantly becomes more competitive, developer success depends on retaining users in apps they love. Find out which Google tools and features can help you analyse your users’ behaviour, improve engagement and retention in your app and hear insights from others developers. At minute 31:15, hear best practices from app developer Lifesum.